Winning Fiction by Jerry B. Jenkins
Budding authors wonder how publishers select one novel over another. One in a thousand novels will be published—without the writer having to pay, and only one in ten of those will be successful. Naturally, publishers do everything they can at the selection stage to hedge their bets.
Fair or not, the visibility of the author plays a huge role. Novelists who are known, even in a field unrelated to their fiction, have an advantage—a built-in audience. You may put well-known writers in that category, but remember, they were once where you were: unpublished.
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